The Project Overview

Sysarb is a fast-moving HR startup located in Jönköping, Sweden. They needed to drastically enhance their presence with a more modern-looking website to convert more leads and attract more clients.

Live site
ℹ️ Note: The website has been updated since launch.


Designer, Developer


Brand update
Art direction

Sysarb is a new startup that specializes in providing clients with the highest quality IT services. They wanted to create a brand that reflected the values of their company: Reliability, trustworthiness, and excellent customer service.

I worked closely with their head of marketing to develop a site with a focus on these prinsciples.

To give it a more cutting edge I worked with the Italian illustrator Daniel Simonelli. Together we created a library of modern-looking illustrations, patterns, and animations that were used across the brand. These both enhanced the startup vibe while giving it a more friendly look.